NetEase

NetEase, Inc. is a real-world Chinese internet technology company. Within the context of the Harry Potter franchise, it is known as the co-developer and publisher of the licensed mobile game, Harry Potter: Magic Awakened. The game was created in partnership with Warner Bros. Games and released under the Portkey Games label, which is dedicated to creating new Wizarding World experiences that are inspired by J.K. Rowling's original stories (video game).

NetEase's involvement in the Wizarding World is exclusively through its work on the video game Magic Awakened. As this entity exists outside the primary canon of the seven novels, all information about it falls into the category of supplementary material.

• Game Title: Magic Awakened
• Type: A massively multiplayer online, collectible card, role-playing game (video game).
• Collaboration: Developed by NetEase in partnership with Warner Bros. Games (video game).
• Premise: The game is set at Hogwarts School of Witchcraft and Wizardry several years after the events of the Second Wizarding War. Players assume the role of a new student, attend classes, learn Spells, explore Hogwarts Castle and its grounds, and engage in magical Dueling using a card-based combat system (video game).
• Release History: Magic Awakened was first launched in Mainland China, Taiwan, Hong Kong, and Macau in September 2021. A global version was subsequently released in June 2023 (video game).